Marketing Strategy and Marketing Research
- Creation of strategic business and marketing plans
- Competitor and customer research and market analysis
Communications and Tactical Marketing
- Creation of key marketing messages and benefits statements
- Collateral and literature writing and production, including:
- Case studies and brochures
- Web sites
- Presentations
- Public, Media and IT analyst relations
- Event planning and management; hospitality, seminars and exhibitions
Sales planning, campaign management and sales support